Experian - Subscription Cancellation
PROBLEM:
85% of Americans have at least one paid subscription they don’t use.
Many people pay for duplicate accounts without knowing it.
Most people don’t have the time, patience, or know-how to negotiate lower rates on their bills.
OPPORTUNITY:
Experian puts recurring payments in one place, makes unwanted subscriptions easy to cancel, and negotiates lower rates for you.
BIG IDEA:
Using Experian to save money on bills is a lifehack that feels like being on the inside of a secret. In short, IYKYK.*
*If you don’t know, that means “if you know, you know.”
Broadcast
Experian asked us to start experimenting with AI, so we also made a talking goldfish, who can never remember how many subscriptions he’s signed up for.
